Pet Airways

Client: Pet Airways

Target Audience: Pet owners who travel long distances with their pets.

Challenge: Make the target audience aware that this specific service exists for them.

New Headline: Upgrade your pet from cargo to coach.

New Tagline: Where your pets are our only passages.

Body Copy:   Finally, an airline solely dedicated to safe travel for your best friend. Because they are seated in the main cabin, your pet can go wherever you go, safely and comfortably. Come take a look at everything else we have to offer at www.petairways.com